Adam Levine and his Maroon 5 bandmates channel their inner Vince Vaughn and Owen Wilson in the music video for their latest V single, “Sugar“! Directed by David Dobkin, the same man who helmed the 2005 hit comedy Wedding Crashers, the clip follows the guys as they surprise random brides and grooms with impromptu performances of their catchy new hit. “We’re gonna drive across L.A. and hit every wedding we possibly can,” Adam says at the beginning of the video, which was filmed on December 16th, 2014. “It’s gonna be awesome.” Awesome indeed, I absolutely loved the concept.
“It was an out of body experience,” Adam said in a press release. “I had no idea I would be affected by the overwhelming reactions we received from the couples and guests. Being able to create an unforgettable experience for several people was the highlight of it all.”
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