After debuting the emotional track back in September, Jazmine Sullivan finally premeires the music video for “Forever Don’t Last“! The track serves as the second official single off her upcoming third studio album Reality Show, which is scheduled to be released early next year via RCA Records. Co-directed alongside her mother and Eshon Burgundy, the clip sees the 27-year-old singer-songwriter dreaming of an everlasting relationship like her grandparents (who make cameos), but realizes that the fairytale romance doesn’t happen for everyone. The concept fits perfectly with the heartbreaking ballad and Jazmine looks gorgeous so I say job well done. Excited to hear more from this new record!!
BUY Jazmine Sullivan’s brand-new single “Forever Don’t Last” on iTunes NOW!